One of the biggest challenges I face in my profession is finding the right headline. I know that without the right headline, my clients just won’t get a good click rate, and on average only 2 out of 10 people
It’s Not All About You – Is Narcissistic Content Leaving Visitors Cold?
The Circle Of Trust – Are You In Or Are You Out?
The Long & Short Of It – Does Long Copy Work Better?
When the web first started, it was a marvellous jumble of letters and links. It wasn’t pretty, it wasn’t always informative, but it was certainly wordy! Then our worlds were changed forever with 52k modems that allowed us to look
5 Mistakes That Could Be Hurting Your Content
Content marketing strategies and tactics can change overnight, especially when a Google search algorithm change is released without little warning. The most successful content marketers are those who roll with these changes and adapt their content accordingly. There are many mistakes