Intelligent Copy for Your Business
One of the biggest challenges I face in my profession is finding the right headline. I know that without the right headline, my clients just won’t get a good click rate, and on average only 2 out of 10 people
If you’ve ever run into a narcissist in your lifetime, you’ll know it’s not the best experience. It’s a subject I had reason to look into not so long ago, but it got me thinking. Can narcissism be applied to digital
If you’ve seen ‘Meet the Parents’ you’ll know all about the Circle of Trust. Here’s a reminder in case you need one. One thing you need to know about the Circle of Trust is that you can’t just enter, and my
When the web first started, it was a marvellous jumble of letters and links. It wasn’t pretty, it wasn’t always informative, but it was certainly wordy! Then our worlds were changed forever with 52k modems that allowed us to look
Content marketing strategies and tactics can change overnight, especially when a Google search algorithm change is released without little warning. The most successful content marketers are those who roll with these changes and adapt their content accordingly. There are many mistakes